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Asset Project Manager

Detroit, Michigan, USA

About WPP Production

We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

POSITION OVERVIEW

The Asset Project Manager will be working directly with clients, agency teams, and partners to oversee and manage projects and all content deliverables being produced for our communications clients, including metadata and usage rights for all deliverables. They must have a deep understanding of the asset production process (print, digital, and video.) A strong background in agency workflow and production process from creative brief to final asset delivery and the contributors/participants at each stage of development is key.

 

This individual is service oriented and must have the ability to build and maintain internal/external relationships. They are a representative of Makerhouse interfacing with partner agencies, suppliers, and clients.They are a responsible, energetic, self-directed, proactive individual with exceptional people skills. They are independent and welcome challenges.  They embrace and promote process adherence and continuous improvements.

MAJOR RESPONSIBILITIES

This individual’s day-to-day responsibilities include but are not limited to: 

 

  • Work with clients, agency teams, and partners to track and manage all production deliverables associated with individual projects from project kickoff through final delivery
  • Facilitate requests to repurpose content created by communications production teams, verifying all appropriate usage rights and releases
  • Work within suite of Digital Asset Management (DAM) tools to ensure all finished and raw assets have been curated with complete metadata and are available for repurposing
  • Identify missing and needed assets and timeline to receive them, including digital rights, licensing, and usage information of all assets
  • Serve as central point of contact across agencies and client partners to provide status and knowledge of all ongoing projects
  • Identify and enforce processes to ensure curation and management of produced assets
  • Identify opportunities to gain efficiencies by promoting asset management tools in content lifecycle
  • Demonstrate proper usage of all asset tools, support users, and promote their use
  • Identify measures to improve work processes, departmental performance, system improvements and asset quality; and assist in their development and deployment

KNOWLEDGE AND SKILLS

  • In-depth experience with Enterprise Level Digital Asset Management systems
  • Familiarity with additional production/marketing tech and tools including DRM, MAM, CMS, Workflow, Digital Proofing, etc.
  • Understanding of digital asset management processes and how they support both agency and client needs, including metadata and taxonomy creation and digital rights management
  • Strong background in project management principles
  • Effective communicator with ability to concisely identify and convey pertinent information, tailored to the audience and situation
  • Exceptional organizational skills with the ability to prioritize critical issues and react quickly and independently
  • Working knowledge of the Adobe Creative Cloud tools

MINIMUM QUALIFICATIONS

  • 2-3 years of relevant work experience
  • Excellent customer service skills with a strong commitment to a positive, helpful attitude
  • Results oriented with the ability to creatively approach issue resolution and offer optional solutions
  • Ability to effectively self-prioritize and execute tasks with minimal supervision
  • Ability to manage multiple projects under tight deadlines in a fast-paced environment
  • Proven track record of success in mission-critical, detail-oriented tasks
  • High degree of demonstrated computer efficiency on both Macintosh and PC platforms

#LI-LV1 #LI-Hybrid

Why work here: 
At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.

Inclusion and Impact 
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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